Project

Improving reputation and visibility in Estonia and internationally. Project No 1 – involving a network of external writers

Owner
Manager
  • Sulev OllHead of Strategic Communication
  • Hele-Riin PihelHead of Marketing and Communications Office, Head of Centre of E-channels
Responsible department
The main processes
Jira
RAK 62
Link with the Strategic Plan

Tallinn University of Technology is visible in Estonia and internationally. We encourage the academic university community to interact with the general public, to be able to explain our scientific accomplishments to the public at large as well as raise interest in research and engineering education.

Deadline
31/12/2025
Status
Project has been launched

The aim is to involve a 5-member network of external authors in the team of TalTech’s Head of Science Communication, who would be able to create science news from scratch, incl. to communicate directly with the research group and work with background materials. An external network would be of great help if there are topics piling up in a period of time and the current university team is not able to cover so many topics simultaneously.

Project benefits

As a result of the network of external writers, approximately 100 high-impact research articles will be written each year, with a minimum of 2 media reports per article, i.e. a total of +200 strong substantive media reports per year. Highly qualified external writers would diversify TalTech’s image, improve the capacity to cover a wider range of the university’s activities and foster the researchers’ habit to tell more about their projects.

Regulations
Results and deadlines
Buying articles from external authors.On an ongoing basis.